Realtor Tool Box

Marketing Tools for Portland Area Realtors

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FREE MARKETING

FREE ONLINE ADS creation & syndication use these to post to Craigslist

RealBird (2 FREE Listings)
Postlets (unlimited FREE)
ReallyO (unlimited FREE)
eAgent360 (FREE Craigslist) 
ZingDing (unlimited FREE) 
Vflyer
(2 FREE Listings)

FREE POSTS
ads and video

Craigslist
Backpage

Kijiji
/ Ebay
TubeMogul
YouTube

FREE QR Codes/ URL Shortener

MyQR.co 
QRPath.com
 
QRStuff.com
 
Goo.gl

FREE WEB ANALYZERS
track activity are you getting

Google Analytics

FREE BLOGS
and social websites

Blogger
ActiveRain Real Estate
Linked In
Word Press
 
Facebook 
Twitter
 
HootSuite

FREE COOL MISC

Trulia Tools 
Free Showing Feedback
Free Text Messaging Free Phone Number

FreewareFiles.com - Thousands of Free Software Downloads. Updated Daily!

Prices on a Heat Map 
Lowe's Realtor Benefits
Free Tools NAR 
BatchGeo

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BRANDING PROS

Propel Business Works 
Paper Moon Creative

EFAX

MyFax.com - Faxing Simplified

Free Fax to Email

WEBSITES

Graphical Data ProAgentsWebsites AgentBizzUp  
My Agent Host 
WordPress
(free) 

Webs
(free, low cost)
Property Minder
 
Agent Image
 
Ultra Agent
 
Home Quest

Z57
  
MyRealEstateTools 
Close Realty 
Oregonian - Web
Heritage 
Market Grabber

Blitz Development

Custom Site Creation 

DreamTemplate - Offers 1000's of web templates. Pay once, unlimited downloads!

WEBSITE TOOLS

Trulia Web Tools 
Site Meter (Web Stats)

IhouseWeb (IDX)
 
MyAgentHost (IDX)
 
Real Estate Tomato

DOMAIN REGISTRATION

 www.godaddy.com

(Get a discount at either promotionalcodes.com or promotioncodes.com)

360° Videos

Realty Imaging 
Portland Virtual Tours
360 Oregon

800 # CALL CAPTURE

Realty One 800
800 Service

PROMOTIONAL

Jim Southwick

PHOTOGRAPHERS

Scott Gerke

SIGN MAKERS

Custom Signs, Real Estate, Magnetic, Yard Signs

RE Super Store 
Budget Instant Signs 
A Better Sign 

SIGN INSTALLERS

Gresham Post

 

Have you tried out QR Codes in your marketing?  It's like a little bar code that folks with smart phones (and an app) can access your website or other online marketing materials. Agents are finding creative ways to utilize this function.  Some of the syndication sites include a QR Code (with a mobile ready site) so you don't have to work too hard to get it.  See below for free QR Code converters.  

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Buyers are surfing the net - they can't afford to drive their cars around on Sunday to the host of open houses scattered all over Portland.  Buyers are on Craigslist.com and they are driving around in their www.maps.google.com (virtual) car.  If you're not out there (in virtual space), they're not driving by your listing because they don't know it's out there. 

It's really easy (and often free) to get SYNDICATED on Real Bird, ReallyO, Postlets, Zing Ding, Vflyer, etc.  Sign up, up load your photo, profile, logo, etc. then enter your listing details and photos and publish your listing.  It will be syndicated to dozens of real estate sites.  Many of these interact with your Facebook and Twitter accounts and some create QR Codes for you.

KEEP GOING.  Post the  HTML code created by those sites on Craigslist.com.  Each one has it's own design and features.  Set up an account with Craigslist.com so you don't have to keep entering in your email address two times each ad.  It will allow you to see a history of the ads placed, expired or flagged and easily prepost expired ads.

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Okay, this next idea is not free, but I really like it and it holds lots of value for the price.  For only $10/listing (per year) you get all kinds of great tools.  Including that the homeowner can be given their own password to access the listing.  They can see the activity themselves and they can post their ad to Craigslist.com and Backpage.com.  You can have the homeowner enter in the showing information on the feedback page and send a request for feedback.  Unfortunately they can also change the ad.  Another tough part is that you can make the site inactive when you're done, but there is not currently a draft feature so you can send it to your broker for approval. 

More of what I love about this tool is that you can upload all kinds of media (virtual tour, YouTube video) and documents to the site.  You can also create a virtual tour (MLS compliant & branded both) from the photos you upload.  It will create widgets so you can put them on your websites, blogs.  And it's it's own site (you get to pick from a few names).  There is so much more, but you get the idea - go to the website E-Properties see for your self.

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Google Voice, watch this video about the free service. Google Voice transcribes voicemails, rings multiple devices including a computer at once, conditionally forwards/filters calls, and offers free text messaging

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There are so many tools that allow widgets, RSS feeds and so much more on many of the free sites like Real Bird and Homes for sale there is NO reason to have a boring web page or blog.

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Another Favorite - Brokers Helper.  It has everything you could ask for.  An online contact manager, email campaigns, email tracking, free templates, snail mailing, small mailers (individual letters), website, website stats, individual property sites, flyers, mailing campaigns, and soooo much more for only $50/mo.  Try Brokers Helper free trial available.  

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Want A FREE CRM? Then Try More Solds.  This online contact management system is Excellent for Realtor. It includes a transaction manager, for free!  If you want their full system that includes mass emails, newsletters, showing feedback, etc it's only $14/mo. Check it out!

FARMING/Postcards

Bear Printing (local company!) Quantum Mail 
Postcards (min 50) 
 
My Personal Marketing Co
Brokers Helper (MRT)
Sharper Agent
 
The Listing Widget 

Let us mail your prints for you!

Constant Contact -- FREE Email Marketing

PRINTING & MAIL

Bear Printing (local company!)
Vista Prints (some free)
Got Print
Express Copy 

Greeting Cards Mailed from Your Computer 

Office Depot
Kinko's
Office Max
Staples

NEWS LETTERS

"Lazy Agents" 
More Solds ($5/mo) 
 
Content 
Yellow House
 
Personal Marketing

Leader Post
 
Ready to Go Newsletters

Truewire (eNewsletters)

CONTACT MANAGEMENT OPTIONS

EMAIL & EFLYERS

MailChimp 
eCards-ZingDing
I Annex
Always Keep In Touch

Agent's Email Addresses 
Gmail
Yahoo
GoDaddy Email

Send Email Blast $10+
Email Brain
Boomerang
GMB Websites

Mountain Bytes (streaming cards)
eNeighborhoods

Sites That Charge

E-Properties
Realtor.com
The Real Estate Book
Cyber Homes

Try Angie's List!

VIDEO EMAIL

Talk Fusion
EyeJot
 
Video Sales Tool

MS Outlook

IN PRINT ADS

Oregonian-Live

Real Estate Book
Home Seekers
Homes and Land

IMAGE MANAGEMENT

Yelp 
AngiesList
 
Ratings Matter
 

Selling your home
is made easy with Homethinking.com real estate agent reviews

Agent Score Board

Incredible Agents

Real Estate Ratingz
Real Estate Agents by ZIP
FaceBook

LOGO MAKER

Web Icon Maker 
FavIcon

Get a quality logo for a great price at LogoWorks!

Create A LOGO

WIDGETS

Walk Score
Google Gadgets

Mortgage Calcs

Misc - 50 Widgets

CATERING

Great Escape Catering

 

Please send your suggestions for new links to TackleRE@comcast.net


You can find great local Portland, Oregon real estate information on Localism.com Stephanie is a proud member of the ActiveRain Real Estate Network, a free online community to help real estate professionals grow their business.
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